Analysis of Downstream Industry of Magnetic Materials
Magnetic materials are widely used in the fields of new energy electrical appliances, power communication equipment and military aerospace, including motors, consumer electronics, generators, new energy sources, etc. At present, the magnetic material industry is in a stage of rapid growth. There are BYD, Gree Electric Appliances, ABB, Omron, etc. Taking new energy vehicles as an example, environmental protection issues have attracted more and more global attention. New energy vehicles have the advantages of low energy consumption and low environmental pollution and are more popular with the public. Therefore, new energy vehicles The automobile industry is rising rapidly. In 2021, the output of new energy vehicles will be 3.545 million, a year-on-year increase of 159.52%.
Production and growth rate of new energy vehicles from 2017 to 2021 (unit: 10,000 vehicles)

Analysis of Downstream Industry of Magnetic Materials
From the perspective of sales of new energy vehicles, sales of new energy vehicles have increased from 777,000 in 2017 to 3.521 million in 2021. In 2021, sales of new energy vehicles in China will be 3.521 million, a year-on-year increase of 157.57%.
Sales volume and growth rate of new energy vehicles in China from 2017 to 2021 (unit: 10,000 vehicles)
Industry chain
Magnetic materials, that is, extra-strong magnetic materials, are ancient and widely used functional materials, and the magnetism of materials has been recognized and applied by people as early as 3000 years ago. In ancient times, natural magnets were used as compass. Modern magnetic materials are used in our daily life, such as using permanent magnet materials as motors, core materials used in transformers, magneto-optical disks used as memories, magnetic recording floppy disks for computers, etc. Magnetic materials can be divided into soft magnetic materials and hard magnetic materials according to the difficulty of demagnetization after magnetization. The material that is easy to demagnetize after magnetization is called soft magnetic material, and the material that is not easy to demagnetize is called hard magnetic material. Generally speaking, the remanence of soft magnetic materials is small, and that of hard magnetic materials is relatively large. Magnetic materials are an important branch of metal functional materials, and are also important basic functional materials. They are widely used, such as mineral processing, household appliances, medical and health care, automobiles, automatic control, information technology and other fields. At the same time, magnetic materials are also used as a clean energy source. It has received more and more attention in emerging fields such as energy conservation and environmental protection, new energy, electric vehicles, and smart cities, and gradually responds to military, national defense and other fields such as robots, drones, aerospace, and satellite remote sensing. direction of development.
The upstream of the industrial chain of magnetic materials is mainly rare earth mining, separation and smelting, the midstream is NdFeB deep processing enterprises, and the downstream is traditional application fields such as consumer electronics and basic industries, as well as emerging application fields such as new energy, energy conservation and environmental protection. The raw materials of rare earth permanent magnet materials are rare earth metals and rare earth oxides, which are also the main application fields downstream of the rare earth industry chain.
Magnetic Material Industry Chain
On the whole, the industrial concentration of the permanent magnet material industry is low, and the polarization of enterprises is serious. At present, there are more than 200 NdFeB permanent magnet manufacturers in China, most of which have small production scales and weak R&D capabilities. Their products are mainly low-end products and their competitiveness is not strong. From the perspective of production scale, market influence and technical research and development strength of high-performance rare earth permanent magnet materials, Zhongke Sanhuan, Jinli Permanent Magnet, Ningbo Yunsheng, etc. have strong competitiveness in the field of high-performance rare earth permanent magnet materials. It belongs to the industry advantage enterprise.
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